TESTIMONIALS

  • “At Gold’s Gym Linglestown we purchased the entire Hoist Roc It line and it continues to be the most popular equipment in the gym. We always use it on tours as an example of how we differentiate our gym from the competition. The technology and ease of use works with our entire membership population, from seniors to our most avid athletes. We will continue to add Hoist to gym as they develop new products.”. 
    - Jim Czupil, Gold’s Gym Linglestown
  • "The HOIST ROC-IT is the first strength training breakthrough in years. My members have been ROC'ed and they love it."
    - Ray Wilson, Fitness Industry Pioneer, San Diego, CA
  • “The HOIST ROC-IT line is a great compliment to the unique style of our gym that we are offering to our members…”
    - Rob Gibson, UFC Gym, Fitness Director
  • “It was demonstration of unique features of the HOiST ROC-IT equipment, that helped us to sell memberships.” 
    - Alexander kobylyatsky, Fitness Club Manager of AdMiRAlSkY Gym
  • “It amazes me how the ROC-IT design allows a more natural and safe movement of the joints that traditional machines cannot offer. You simply have to try it to feel the difference.” 
    - Fabio Comana, Exercise Physiologist and Research Scientist, American Council on Exercise®, San Diego, CA
  • “The HOIST ROC-IT range is absolutely spot on - it’s perfect!”
    - Results Health Club, Alton, United Kingdom
  • “People have stated that they are finding themselves incorporating more strength training in their programs because the ROC-It pieces are “fun” and “they love them”. We also are seeing more usage of the ROC-It pieces that we set up for a circuit workout on the second floor. Even those that are a little skeptical, they become believers after my personal trainers show them how the ROC-It pieces work. One by one we are turning the skeptics into believers and HOIST enthusiast.”
    - Courtney Burkes, Director of Fitness and Wellness at University of California, Irvine
  • “A large part of my position is to bring our members the most innovative, effective and user friendly equipment on the market. This year, we had planned on updating our free weight area and we contacted Hoist in hopes of buying a few pieces. After visiting your facility, we changed our five year plan and switched directions to updating our strength line with both your HD line as well as the ROC-IT line. Both our Members and Staff have been VERY receptive to the HOIST product. It has been a GREAT addition to our facility”
    - Shannon Hughes Strength and Wellness Director of Magdalena Ecke Family YMCA
  • "The Rush Fitness Complex is a proud provider of the HOIST ROC-IT Line, due to the level of excitement it has brought to our members and employees, which has helped get them into our facility and using the ROC-IT line!"
    -Tony Gray, RUSH Fitness Complex, Cleveland, TN and Chattanooga, TN
  • “The ROC-IT RPL line embodies superior evolution in resistance-training research and development. Their unilateral, converging and diverging design truly mimics human biomechanics in a safe and effective manner that is unparalleled within the industry. Whether training for health, fitness, or performance, one need only try it and experience its unique difference. The ROC-IT RPL line engages all users to create an overall positive, memorable workout.” 
    - Fabio Comana, Exercise Physiologist and Research Scientist, American Council on Exercise®, San Diego, CA
  • "As a growing organization we are always looking for new and innovative products that help attract and retain our diverse membership base. ROC-IT fulfills these needs and more."
    - Brian P. Johnson, Urban Active, formerly Global Fitness Holdings LLC, DBA Gold's Gym, Louisville, KY
  • “Our Ride Oriented Circuit Interval Training line—ROC-IT for short—puts the fun back into fitness while offering a safe, result-producing workout for women of any age or fitness level. This equipment truly rocks!”
    - Gretchen Shannon President & Founder, Fit Zone For Women®
  • “The club and its members have had great success with the HOIST® ROC-IT Program. The impact ROC-IT has made on this club has been phenomenal.”
    - Timothy Schliebe, Owner/Founder/Personal Trainer, The Training Club, San Diego, CA
  • “The ROC-IT line is a true innovation in strength training that effectively combines superior biomechanics with FUN to create an unforgettable movement experience. Kudos to HOIST® for developing equipment that will help club operators attract all types of individuals to strength training.”
    - Cedric X. Bryant, Ph.D., FACSM, Chief Science Officer – ACE®
  • “Within our first month, our gross revenue in class sales approached $20,000 in ROC-IT packages.” 
    - The Training Club, San Diego, CA
  • “The ROC-IT line is what put us ahead of the competition. We’re able to connect with our members about the use and feel of the ROC-IT line while providing a fun workout environment.”
    - Alan Watkins, Owner of Frequency Intensity Training Gym, Farmington, Utah
  • “Our members love the feel and movement of the ROC-IT line, our circuit room is now the most popular area in our club. We will definitely be buying more ROC-IT for our other clubs.” 
    - Fitness Director of Club Physical
  • “The ROC-IT line is like no other strength training product on the market today. We are excited to have it as out equipment offering to our members.” 
    - Bruce Ebel, of GG Holdings and representative of Gold’s Gym Downtown Pittsburgh
  • “HOIST’s Top-Notch equipment has had a direct influence on the increase in memberships. Thanks HOIST!”
    - Debbi Lichter, General Manager, Lava Sports & Fitness (featuring The Boxing Club)
  • “Fantastic Machine! It’s amazing how it detects the muscle that is being worked without having back strain. Everyone is going to love the ROC-IT”
    - Alfonso del Rio, Professional Body Builder; Absolut Spain Championship IFBB 2006
  • “All of our members and trainers absolutely love the feel and enjoy working out on the ROC-IT line! It’s the easiest line to train our members and we as trainers never have to correct their form during exercise””
    - Alan Watkins, Owner of Frequency Intensity Training Gym
  • “The ROC-IT line has completely changed the way people look at exercising; you can actually enjoy yourself and have fun while you train.”
    - Fitness Mexicali, Mexico
  • “I checked out a lot of machines from different companies and got confused. Then, I tested the ROC-IT line and it was easy to make my decision. I found something different and the machines are perfect.” 
    - Ana (AB Fitness Studio Instructor)
  • “We have seen progress with the exercises… Kids are challenging themselves by using more weight, their technique is getting better, their self-esteem is rising and overall, it’s a great experience for them!”
    - Michael Heim, Director of “On the Move”, Elmwood Fitness Center
  • “ROC-IT Products are the most optimized products for women and seniors because of its user-friendliness. I especially love the leg extension.” 
    – Yong-Sun Kim, Manager of Ewha Campus Center
  • “Our Ride Oriented Circuit Interval Training line—ROC-IT for short—puts the fun back into fitness while offering a safe, result-producing workout for women of any age or fitness level. This equipment truly rocks!”
    - Gretchen ShannonPresident & Founder, Fit Zone For Women®