Dec 19, 2007

Over the past year, Blue Fitness has generated more HOIST® equipment sales due to the positive feedback of the ROC-IT™ line. As one of the main fitness equipment distributors, Blue Fitness has experienced increased sales and installs to multiple club locations throughout New Zealand. Install locations include YMCA Otahuhu, YMCA Glen Innes, YMCA Tepid Baths, Club Physical Te Atau and the University of Auckland.

The response from the ROC-IT™ line has been fantastic! It’s the perfect compliment to other HOIST® products such as the HD/HS and CF lines. Members of all age groups and fitness levels are experiencing great results from the addition of the ROC-IT™ line.

Overall, Blue Fitness has experienced the benefits of the ROC-IT™ line and anticipates the demand for ROC-IT™ line to greatly increase over the next year

“Our members love the feel and movement of the ROC-IT™ line, our circuit room is now the most popular area in our club. We will definitely be buying more ROC-IT™ for our other clubs.” - Fitness Director of Club Physical

“It’s not often that such an innovative product comes along. Since its launch we have had huge interest in the ROC-IT™ line from our clients and this is translating into excellent sales. Furthermore, we have gained major new clients, who have pro-actively sort out the ROC-IT™ line.”- Ben Davies, Managing Director of Blue Fitness